Unreal Fest Chicago
MY ROLE — Creative Director Lead Creative Director overseeing experiential strategy, booth programming, creative direction, attendee engagement, creator programming, and the content ecosystem surrounding…
Esports World Cup Paris
MY ROLE — Creative Director Lead Creative Director responsible for the overarching creative and content strategy, creator ecosystem, campaign concepts, activations, visual direction, and…
Coca-Cola
MY ROLE — Creative Director As Lead Creative Director, I guided campaign strategy, creative direction, and execution. Oversaw a cross-functional team delivering brand strategy,…
Metal Umbrella
MY ROLE — Creative Director As Lead Creative Director, I guided the development of Metal Umbrella’s full brand identity, merchandise strategy, and go-to-market rollout.…
Overwatch League
MY ROLE — Creative Director As Lead Creative Director, I guided the creative vision and strategy for the League’s social and content presence from…
Players on Paramount+
MY ROLE — Creative Director Lead Creative Director responsible for researching esports visual history and developing the fictional Fugitive organization’s identity, historical branding, logo…
Immortal: Gates of Pyre
MY ROLE — Creative Director Lead Creative Director overseeing the brand identity, worldbuilding systems, custom typography, UI/UX direction, and collaboration creatives, developers, artists, and…